Lessons From Listing Photos: How a Stuffy Seattle Mansion Ended Up Fetching $3.35M

Lessons From Listing Photos: How a Stuffy Seattle Mansion Ended Up Fetching $3.35M

Seattle’s Capitol Hill neighborhood is known for its hip bars and restaurants, but it’s also home to a historic mansion district and a block known as Millionaires Row, named for the wealthy citizens who built homes there in the early 1900s. This neoclassical home , built in 1905, is technically one street east of Millionaires Row, but it fits right in with the area’s architectural gems.

The previous owners of the property made a sound investment when they bought it for $1,775,000 in May 2020. The spacious home was in major need of an overhaul, so they got to work on a dramatic interior renovation. Less than a year later (in March 2022), they sold the 5,500-square-foot home for $3.35 million—almost double what they paid.

While the renovated kitchen was likely the primary feature that made the home attractive to buyers, other design choices also factored into the home’s aesthetic and financial success.

Below, the home’s before and after photos—along with some expert observations—illustrate how the right changes helped to sell this impressive property.
One of the top rules in home renovation: Know charm when you see it—and don’t mess with it! Before One of the top rules in home renovation: Know charm when you see it—and don’t mess with it!

Instead of revamping this dreamy space, the previous owners focused on making a few small changes, like installing new flooring, to bring it up to date.

“The flooring change was a welcome addition. Parquet flooring is out and has been for quite some time. Hardwood floors would be the No. 1 choice for a study. The owner made the right choice going with a rich medium stain,” says real estate agent Bill Gassett , founder of Maximum Real Estate Exposure in Hopkinton, MA.

New windows and clever staging also helped to turn this stodgy study into an elegant office ready for show. Living room

From stuffy to stylish, the living room gets a contemporary upgrade that feels true to the home’s historical roots. By choosing to keep the unique pocket doors, the previous owners were clearly wise to the fact that modernizing a home doesn’t mean doing away with its charm.

“The living room has a much more modern feel with the light gray paint and matching color scheme on the fireplace. The room has gone from having an ’80s feel to a style more in line with what today’s homebuyer wants,” says Gassett. Selling your home? Find out what selling options are available for your home. Enter your address and answer a few questions to get started.

Arguably the most significant upgrade in this home, the kitchen went from a confused, distracted layout to a cohesive cooking space fit for an ambitious chef. Before Arguably the most significant upgrade in this home, the kitchen went from a confused, distracted layout to a cohesive cooking space fit for an ambitious chef. AfterThe mix of white and blue Shaker-style cabinetry helped to pull the room together, Gassett explains.

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